The Best Paid Advertising
Agency in Columbus, OH
It’s about time your advertising actually worked!

Start getting results. Schedule an intro call.
Wasting Ad Spend?
Not Seeing Results?
You’ve tried running ads before. You’ve even worked with an agency that promised big but didn’t deliver. You’ve boosted posts, followed trends, and spent money, yet you’re still wondering:
Why aren’t my ads actually driving sales?
Where is my money going?
How do I know if this is working?
Here’s the truth:
Paid advertising should never be a gamble. When done right, it’s a predictable, strategic growth engine, not another expense.
What is Paid
Advertising?
Paid advertising is a marketing strategy that gets your brand in front of the right people at exactly the right time. It puts your business in front of high intent customers immediately using digital platforms (like social media or search engines) or traditional platforms (like television or radio).
Your paid strategy should get you
measurable results—every time.

Paid Advertising Services
Advertisements should resonate with your target audience and convert them into long-term clients.
Meet Carissa Richardson, Your Genius Marketing Strategist
You don’t need to spend more, you need a smarter strategy!
I’m Carissa Richardson, founder and CEO of Kindred Strategy, with nearly 20 years of experience in paid media strategy, planning, and buying. I’ve worked with brands across industries—from traditional advertising (TV, radio, print) with cutting-edge digital strategies (social, paid search, programmatic) to build campaigns that actually drive results, not just clicks.
I’ve spent my career helping businesses make smarter, data-driven ad investments that don’t waste money or rely on guesswork. I know how to cut through the noise, simplify complex advertising strategies, and create campaigns that turn visibility into revenue.
Your ads should work as hard as you do. Stop wasting your budget on what doesn’t work, and let’s build a strategy that does.
How We’ll Work Together
> Free Intro Call & Ad Audit
Every great strategy starts with a conversation. We’ll discuss your business goals, review your current advertising efforts, and identify opportunities to improve performance.
> Audience & Message Crafting
Reaching the right people is everything. We’ll define your ideal audience, refine your messaging, and develop a data-driven strategy.
> Ad Execution
Once we’ve built a strategic plan, we launch high-impact campaigns across search, social, streaming, and traditional media.
>Data Monitoring & Optimization
We don’t “set it and forget it.” Every campaign is continuously monitored, analyzed, and optimized to improve performance.
Paid Advertising Agency in Columbus, OH
Frequently Asked Questions
What is a paid advertising agency?
A paid advertising agency helps businesses grow by running targeted, strategic ad campaigns across platforms like search, social media, streaming, and traditional media. Instead of relying on guesswork, a great agency ensures your ad dollars are spent efficiently—reaching the right people, at the right time, with a message that drives action.
What type of advertising should I start with?
It depends on your audience and goals. For businesses just getting started, social media ads and Google Ads are great entry points. They have low minimum spends, flexible budgets, and real-time optimizations, making them an effective and accessible way to test what works before scaling up.
Can Kindred Strategy integrate into my marketing team?
Absolutely. We regularly partner with agencies and in-house marketing teams that don’t have a dedicated paid ads specialist. Whether white-labeled or a direct partnership, we seamlessly integrate to provide expert media planning and execution while keeping your brand experience consistent.
How do you make sure my ads are effective?
Effective advertising is about strategy, not guesswork. We start by understanding your audience, then craft data-backed campaigns with compelling messaging, strong creative, and precise targeting. We continuously track performance, adjust as needed, and provide transparent reporting—so you always know what’s working and why.
It’s Time to Make Your Ads Work Harder
Throwing money at ads and hoping for the best isn’t a strategy. It’s time to see actual ROI on your investment!