Frequently Asked Questions

Our recommendation for each business will be completely customized based on who their audience is and what they are trying to achieve but due to the self-serve nature of social media advertising and Google ads, those tend to be the easiest to start with. The combination of the fact these platforms have small minimum spends and are able to be optimized on the fly makes them ideal for businesses just getting started with paid ads.

Yes! We often partner with other agencies with no internal media planning/buying team and will white-label our work to create consistency from the client’s point of view.

The amount you should spend on advertising depends on your budget and advertising goals. It's important to set a budget that you can afford and track your results to ensure that you're getting a good return on investment.

This really depends on your goals and objectives but generally, before you start running ads you should budget enough to commit to running them for a minimum of three months. This allows you to let the ads run long enough that you can get a fair assessment of how they can deliver on your goals.

There are many different platforms available for paid advertising, including Google Ads, Facebook Ads, Instagram Ads, and more. Choosing the right platform for your business depends on your target audience and advertising goals. It's important to do your research and consider factors such as cost, reach, and targeting options.

Creating effective ads involves understanding your target audience and crafting a message that resonates with them. It's important to use clear and concise language, eye-catching visuals, and a strong call-to-action.

Measuring the success of your ads involves tracking key metrics such as click-through rate, conversion rate, and cost per conversion. Using these metrics to optimize your ads and improve their performance over time is essential.